Episodes

Wednesday Aug 29, 2018
"Values Driven Leadership with Brad Herrmann from Call-Em-All
Wednesday Aug 29, 2018
Wednesday Aug 29, 2018
Texting has quickly become a valuable tool to help staffing and recruiting firms stay in touch with candidates. Brad Herrmann joins us to discuss:
- Best and worst practices for using text based communications
- How texting is changing operations for staffing firms
- Regulations and rules for texting candidates
- Brad's value based leadership philosphy and how it can help any company
For more information about Call-Em-All visit: https://www.call-em-all.com/. And be sure to follow Brad on Twitter @brad_herrmann.

Thursday Aug 16, 2018
"Ask For More" with Will Thomson from Bulls Eye Recruiting
Thursday Aug 16, 2018
Thursday Aug 16, 2018
Have you ever been afraid to tell a client they need to offer more to find better candidate? That's just one of the topics we cover with our guest Will Thomson from Bulls Eye Recruiting. We'll also discuss:
- How a blog turned into a successful recruiting firm
- How does a recruiting model change during times like this
- The role social media plays in recruiting
- What will the recruiting industry look like in 2-3 years
Fore more information on Bulls Eye Recruiting visit: http://bullseyerecruiting.net/

Wednesday Aug 01, 2018
"Listener Q&A" Part 2 with Brad Smith from Haley Marketing
Wednesday Aug 01, 2018
Wednesday Aug 01, 2018
In part 2 of our listener Q&A Brad Smith and I answer your staffing and marketing related questions including...
- How can I bring my out of date website into 2018?
- What traits set apart successful staffing owners?
- What are the latest recruitment marketing trends?
- How will Alexa and Google Home Assistant fit into the staffing landscape?
- and what are the biggest marketing mistakes a staffing firm can make?
You can check out part 1 here.
Be sure to follow Brad on Twitter @bradsmith14 and our show @StaffingPodcast.

Wednesday Jul 25, 2018
Listener Q&A with Brad Smith from Haley Marketing
Wednesday Jul 25, 2018
Wednesday Jul 25, 2018
A very special episode of Secrets of Staffing Success, where we take your question! I'm joined by Brad Smith our Director of SEO & Social Media. Some of the questions we tackle in this episode...
- What are the three most important areas we need to focus on for successful SEO program?
- In the past 6 months our website traffic is up but our applications to our job board are down. What should we be looking at to help increase our applications?
- When is the best time to publish a blog post? When is the best time to post on social media?
- When looking at Google Analytics, what are the most important metrics you should look at?
Don't forget to check back for Part 2 in two weeks!

Tuesday Jul 03, 2018
"Pulling Back the Curtain" with Mike Houston from Opti Staffing
Tuesday Jul 03, 2018
Tuesday Jul 03, 2018
An interesting conversation with Mike Houston from Opti Staffing. Mike's goal is to "pull back the curtain" on the recruiting industry. We'll talk about how he's going about doing that. Plus...
- How Mike has been able to differentiate his firm in a crowded marketplace
- His overall approach to marketing a recruiting firm
- The challenge of finding passive candidates
- The genesis of his "Fit Factor" campaign and how it helps them stand out
- and, after 30 years in the industry, where does Mike go for inspiration
If you'd like to learn more about Opti Staffing visit https://www.optistaffing.com/.

Wednesday Jun 13, 2018
"High Tech and High Touch" with Sunil Bagai from Crowdstaffing
Wednesday Jun 13, 2018
Wednesday Jun 13, 2018
In our conversation with Sunil Bagai from Crowdstaffing we discuss the future of technology and automation in the staffing industry. Including:
- How staffing firms can innovate and still keep the personal connection with candidates and clients
- Potential draw backs to the "human cloud"
- How technology can help find passive candidates
- and is there a fear that technology will make staffing firms obsolete?
For more information on Crowdstaffing check out their website: http://www.crowdstaffing.com/. And be sure to follow Sunil on Twitter @BagaiSunil.

Wednesday May 30, 2018
"Be Brilliant At The Basics" with Leigh Ann Pagnard from Crescendo Consulting
Wednesday May 30, 2018
Wednesday May 30, 2018
Leigh Ann Pagnard joins us for an exciting conversation about what staffing firms should be doing to dominate the second half of 2018. Among the topics we discuss:
- What should staffing firms be doing to make for a better candidate experience?
- What’s the biggest myth about the staffing industry that still exists?
- What are some areas that staffing and recruiting firms should be looking at for their mid year assessments?
- What are some of your best tactics for attracting passive candidates?
To connect with Leigh Ann you can visit her LinkedIn profile.

Friday May 04, 2018
"Be Greedy" with Scott Wintrip
Friday May 04, 2018
Friday May 04, 2018
Staffing industry strategist, speaker and author Scott Wintrip joins us on this episode. Scott has 30 years of experience helping staffing and recruiting firms reach their highest potential. In this episode we discuss:
- What the staffing industry is doing really well right now
- The biggest change coming in the next 2 years you should be preparing for now
- Why candidates need to be marketed to as much as clients
- Why your prospects care about your product, not your process
- and the one piece of advice for all staffing sales reps
We also talk about Scott's new book High Velocity Hiring. You can order the book here.

Wednesday Apr 11, 2018
"Bringing Integrity Back" with Eric Goodwin from Goodwin Recruiting
Wednesday Apr 11, 2018
Wednesday Apr 11, 2018
We're joined this week by Eric Goodwin from Goodwin Recruiting. In this episode Eric and I discuss:
- The big decision Eric made to leave hospitality and start his own recruiting firm
- Why failure was not an option
- Why Goodwin is bringing "integrity back" to recruiting
- The challenges of diversifying Goodwin Recruiting beyond hospitality
- How automation will effect the recruiting industry
To find out more about Goodwin Recruiting visit: www.goodwinrecruiting.com.

Wednesday Mar 28, 2018
"Growth Hides Issues" with Mike Cleland from Charted Path
Wednesday Mar 28, 2018
Wednesday Mar 28, 2018
We're very excited to speak with Mike Cleland, founder of Charted Path and author of "Breaking Through: Leadership Disciplines from Top Performing Staffing Firms". In this episode Mike and I discuss:
- The biggest mistake staffing leaders make
- Biggest key to sustained growth for staffing firms
- Is metrics based management a double edged sword?
- How staffing firms can improve internal staff turnover
- Why the staffing industry needs to be proud of what they do and use it to their advantage
- Scalable practices for firms looking to grow in the next 2-3 years
- Is automation a threat to the staffing industry?
I also answer your marketing questions. If you have a marketing related question you'd like us to discuss on a future episode please email me at tlewandowski@haleymarketing.com.