Secrets of Staffing Success
[InSights] Improve Your Online Reputation

[InSights] Improve Your Online Reputation

February 12, 2020

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 32 SEGMENTS:

  • How can you fix your staffing firm's online reputation?
  • How might you measure the impact of your social media efforts 
  • We share data on a recent Programmatic Job Advertising case study  

 

REFERENCED IN THIS EPISODE:

Programmatic Job Advertising Case Studies from Haley Marketing 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[Interview] Nat Carmack - BOS Staffing

[Interview] Nat Carmack - BOS Staffing

February 5, 2020

Imagine running not one, not two, but three distinct staffing companies.  That's the daily challenge for our guest Nat Carmack from BOS Staffing.  We'll discuss that plus...

  • How does he differentiate the marketing message for three different companies?
  • What it was like growing up in the staffing industry
  • What will 2020 bring for the staffing industry?

If you'd like to learn more about BOS Staffing visit: https://www.bosstaff.com/.

[InSights] Acquiring Clients in 2020

[InSights] Acquiring Clients in 2020

January 29, 2020

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 31 SEGMENTS:

  • How Can You Acquire New Clients in 2020?
  • What Content Format is Working Best on LinkedIn?
  • A Look at Facebook's 2019 Ad Revenue 

  

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Creating Great Job Descriptions

[InSights] Creating Great Job Descriptions

January 22, 2020
 

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 30 SEGMENTS:

  • The Key to Writing Captivating Job Descriptions
  • How Should You React When Facebook Unpublishes Your Company Page?
  • Matt has a Recruitment Marketing Challenge for EVERY Listener

 

REFERENCED IN THIS EPISODE:
The Ultimate Guide to Job Descriptions 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Preparing for 2020

[InSights] Preparing for 2020

January 15, 2020

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 29 SEGMENTS:

  • How can you set a measurable goal for your content marketing in 2020?
  • How might you strengthen your employer brand on Facebook?
  • 2020 predictions for social recruiting 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

Best of 2019

Best of 2019

December 18, 2019

On this episode we feature some of our favorite segments form 2019.  You'll hear:

  • Kelly Merbler discuss how to keep recruiters engaged in a talent short market
  • John Ruffini shares the training we need to focus on ahead of a possible recession
  • Scott Wintrip reminds us to keep selling even in a candidate market
  • Mike Wiley assures us that it's ok to say "no" to a client
  • Lauren Lewis gives examples of how she goes the extra mile to create a great candidate experience
  • Scott Samuels shares how his firm went from a few bad reviews to a 4.8 star average 
  • and Robin Mee tells us how she built her social followers from 200 to 20,000!

Thank you to all of our listeners in 2019.  We look forward to share more Secrets of Staffing Success in 2020!

[InSights] New Takes on Our 5 Favorite Segments from 2019

[InSights] New Takes on Our 5 Favorite Segments from 2019

December 11, 2019

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 28 SEGMENTS:

  • How to create a content strategy for 2020
  • How can you write GREAT job descriptions?
  • What are SMART goals and why are they important?
  • Evaluating your application process
  • How can you get over your fear of pressing record and start creating video content?
     

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[Interview] Brad Bialy - 2020 Checklist

[Interview] Brad Bialy - 2020 Checklist

December 4, 2019

Are you ready to make 2020 your best year ever?  Brad Bialy joins me to review all the areas of your business that you need to make sure are up to speed.  We'll discuss;

  • Does your website say 2020 or 2006? (Find out about ADA compliance here)
  • Is your job board optimized to bring in more applications?
  • Does ever social media post have a purpose?
  • Are you telling a story with your content marketing?

You can also download Haley Marketing's "Smart Marketing Checklist" at https://www.haleymarketing.com/smartmarketing/.

[InSights] Recruiter InMails are Ruining the Industry

[InSights] Recruiter InMails are Ruining the Industry

November 25, 2019

Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. 

 

EPISODE 27 SEGMENTS:

  • How might YOU develop your Brand’s voice in your content? (1:22)
  • The Key to Improving Organic Reach on Social Media (7:25)
  • Is LinkedIn InMail Ruining the Staffing Industry? (17:43)

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

 

 

[Interview] John Ruffini - HealthTrust Workforce Solutions

[Interview] John Ruffini - HealthTrust Workforce Solutions

November 20, 2019

As we head into 2020, and a possible recession, it will be vitally important to make sure your recruiters are trained to face the struggles of this uncertain time.  John Ruffini from HealthTrust Workforce Solutions joins us to talk about the essential elements of training.

  • What is the most important aspect of training we need to start looking at now?
  • Where does this industry really fall off when it comes to training recruiters?
  • What are some of the key traits owners should be looking at when hiring recruiters?
  • How can recruiters on a 360 desk best manage their days?

To find out more about John and HealthTrust Workforce Solutions visit: www.healthtrustjobs.com