Secrets of Staffing Success
[InSights] Planning Your Marketing Around Economic Uncertainty

[InSights] Planning Your Marketing Around Economic Uncertainty

June 22, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 94 SEGMENTS:

  • The key to preparing your marketing amid uncertainty 
  • Your Q3 Social Media Challenge....

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

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[InSights] We’re Back to Talking About Record Low Unemployment

[InSights] We’re Back to Talking About Record Low Unemployment

June 8, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 93 SEGMENTS:

  • Reviewing the May Jobs Report
  • Does Timing Matter on Social Media?
  • Should You Include Client Logos on your Website?

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

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[InSights] Are You Just Another Paycheck to Your Candidates?

[InSights] Are You Just Another Paycheck to Your Candidates?

May 25, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 92 SEGMENTS:

  • Can we be better with our email "campaigns"?
  • Rock Star Marketing: A lesson in database management from Golf Galaxy and Old Navy
  • Simple Math to Show How You're Wasting Money on the Job Boards

     

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

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[InSights] Stop Overpaying for Clicks and Applications

[InSights] Stop Overpaying for Clicks and Applications

May 11, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 91 SEGMENTS:

  • The increased need and demand for "What's in it for me" messaging 
  • Rock Star Marketing: A lesson in testimonials from Birddogs 
  • STOP OVERPAYING FOR CLICKS AND APPLICATIONS 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Content. Content. Content.

[InSights] Content. Content. Content.

April 27, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 90 SEGMENTS:

  • Content is a long game that takes commitment but there are ways to pour gas on the fire
  • What is "Value-Driven" Content?
  • The Matt Minute: Stop blaming programmatic "software" for it not working 
  • Rock Star Marketing: A lesson on franchise marketing from Applebees 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Branding is critical for staffing firms in 2022

[InSights] Branding is critical for staffing firms in 2022

April 13, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 89 SEGMENTS:

  • Understanding Your Google Business Profile
  • Matt Minute: Staffing agencies need to focus on their brand NOT just the job 
  • Rock Star Marketing: Can local influencers help your staffing agency recruit?
  • When is it time to get a new website? 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] We’re Entering a New Era of Hiring

[InSights] We’re Entering a New Era of Hiring

March 30, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 88 SEGMENTS:

  • 80% of Job Seekers Want to Understand Company Culture before Accepting Offer
  • Matt Minute: Stop Increasing Your Job Spend
  • Rock Star Marketing: A lesson in direct mail from Enfamil
  • Is Brad being silenced on LinkedIn?

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Candidates are customers! Treat them like it!

[InSights] Candidates are customers! Treat them like it!

March 16, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 87 SEGMENTS:

  • Breaking Down Big Ideas: SEO in 2022: New Strategies for Recruiting
  • The Matt Minute: Candidates are customers! Treat them like it! 
  • Rock Star Marketing: A lesson in email subject lines 
  • When Was the Last Time You Checked in with Past Candidates?

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] It’s time to set realistic expectations with our marketing

[InSights] It’s time to set realistic expectations with our marketing

March 2, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 86 SEGMENTS:

  • It's time to set realistic expectations with our marketing
  • How can we write better job descriptions....that actually convert to applications?
  • 60% of light industrial businesses struggling to keep up with increased demand; Staff retention a hurdle 

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

HOSTED BY:

[InSights] Are Commercials for the Big Game a Waste of Ad Spend?

[InSights] Are Commercials for the Big Game a Waste of Ad Spend?

February 16, 2022

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

 

EPISODE 85 SEGMENTS:

  • What is bot traffic and should you be concerned about it?
  • How might you promote your Best of Staffing award?
  • Are commercials for the Big Game a waste of ad spend?

 

LET'S CHAT:

Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking. 

 

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