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Candid conversations with entrepreneurs and thought leaders in the staffing and recruiting industry. Brought to you by Haley Marketing
Episodes
![[Interview] Leah Daniels - Appcast](https://pbcdn1.podbean.com/imglogo/image-logo/1903194/Secrets_of_Staffing_Success_Album_Art_mqmnet_300x300.jpg){kind=logo}
Thursday Mar 05, 2020
Thursday Mar 05, 2020
It's time to dive into the world of Programmatic Recruiting with Leah Daniels from Appcast. On this episode we'll discuss:
- What is Programmatic Recruiting?
- Most common mistakes staffing firms make with Programmatic
- The most important hiring metrics to focus on
- Why your job board is actually decreasing your application rate
To learn more about Appcast visit: https://www.appcast.io/
And be sure to download Appcast's 2020 Recruitment Marketing Benchmark Report.
![[InSights] A Dozen Ways to Post the Same Job](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg){kind=logo}
Wednesday Feb 26, 2020
Wednesday Feb 26, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 34 SEGMENTS:
- A dozen ways to post the same job
- Where do your target candidates "hang out" on social media?
- Reviewing the 2020 Recruitment Marketing Benchmark Report from Appcast
REFERENCED IN THIS EPISODE:
2020 Recruitment Marketing Benchmark Report
Digital Marketing Deals to Kickstart 2020
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 19, 2020
Wednesday Feb 19, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 33 SEGMENTS:
- Creating content that ranks on Google
- Does your staffing firm need a Snapchat account?
- What is Recruitment Marketing?
REFERENCED IN THIS EPISODE:
Lunch with Haley - Webinars on Demand
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 12, 2020
Wednesday Feb 12, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 32 SEGMENTS:
- How can you fix your staffing firm's online reputation?
- How might you measure the impact of your social media efforts
- We share data on a recent Programmatic Job Advertising case study
REFERENCED IN THIS EPISODE:
Programmatic Job Advertising Case Studies from Haley Marketing
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 05, 2020
Wednesday Feb 05, 2020
Imagine running not one, not two, but three distinct staffing companies. That's the daily challenge for our guest Nat Carmack from BOS Staffing. We'll discuss that plus...
- How does he differentiate the marketing message for three different companies?
- What it was like growing up in the staffing industry
- What will 2020 bring for the staffing industry?
If you'd like to learn more about BOS Staffing visit: https://www.bosstaff.com/.
Wednesday Jan 29, 2020
Wednesday Jan 29, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 31 SEGMENTS:
- How Can You Acquire New Clients in 2020?
- What Content Format is Working Best on LinkedIn?
- A Look at Facebook's 2019 Ad Revenue
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Jan 22, 2020
Wednesday Jan 22, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 30 SEGMENTS:
- The Key to Writing Captivating Job Descriptions
- How Should You React When Facebook Unpublishes Your Company Page?
- Matt has a Recruitment Marketing Challenge for EVERY Listener
REFERENCED IN THIS EPISODE:
The Ultimate Guide to Job Descriptions
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Jan 15, 2020
Wednesday Jan 15, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 29 SEGMENTS:
- How can you set a measurable goal for your content marketing in 2020?
- How might you strengthen your employer brand on Facebook?
- 2020 predictions for social recruiting
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Dec 18, 2019
Wednesday Dec 18, 2019
On this episode we feature some of our favorite segments form 2019. You'll hear:
- Kelly Merbler discuss how to keep recruiters engaged in a talent short market
- John Ruffini shares the training we need to focus on ahead of a possible recession
- Scott Wintrip reminds us to keep selling even in a candidate market
- Mike Wiley assures us that it's ok to say "no" to a client
- Lauren Lewis gives examples of how she goes the extra mile to create a great candidate experience
- Scott Samuels shares how his firm went from a few bad reviews to a 4.8 star average
- and Robin Mee tells us how she built her social followers from 200 to 20,000!
Thank you to all of our listeners in 2019. We look forward to share more Secrets of Staffing Success in 2020!
Wednesday Dec 11, 2019
Wednesday Dec 11, 2019
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 28 SEGMENTS:
- How to create a content strategy for 2020
- How can you write GREAT job descriptions?
- What are SMART goals and why are they important?
- Evaluating your application process
- How can you get over your fear of pressing record and start creating video content?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY: