Secrets of Staffing Success

"Bringing Integrity Back" with Eric Goodwin from Goodwin Recruiting

We're joined this week by Eric Goodwin from Goodwin Recruiting.  In this episode Eric and I discuss:

• The big decision Eric made to leave hospitality and start his own recruiting firm
• Why failure was not an option
• Why Goodwin is bringing "integrity back" to recruiting
• The challenges of diversifying Goodwin Recruiting beyond hospitality
• How automation will effect the recruiting industry

To find out more about Goodwin Recruiting visit: www.goodwinrecruiting.com.

"Growth Hides Issues" with Mike Cleland from Charted Path

We're very excited to speak with Mike Cleland, founder of Charted Path and author of "Breaking Through: Leadership Disciplines from Top Performing Staffing Firms".  In this episode Mike and I discuss:

• The biggest mistake staffing leaders make
• Biggest key to sustained growth for staffing firms
• Is metrics based management a double edged sword?
• How staffing firms can improve internal staff turnover
• Why the staffing industry needs to be proud of what they do and use it to their advantage
• Scalable practices for firms looking to grow in the next 2-3 years
• Is automation a threat to the staffing industry?

I also answer your marketing questions.  If you have a marketing related question you'd like us to discuss on a future episode please email me at tlewandowski@haleymarketing.com.

"Differentiate Your Message" with Laurie Hyllberg from Kinsa Group

Laurie Hyllberg, vice president of Kinsa Group is our guest this week.  Kinsa Group is a Wisconsin-based recruiting firm that specializes in the food and beverage industry.  In this episode Laurie and I discuss:

• Their process for finding the "ideal" candidate
• Challenges she has faced recruiting millenials
• The importance of tailoring your message to various audiences
• Success her recruiters have had using social media
• And the best piece of career advice she ever received

If you'd like to know more about Kinsa Group you can visit their website at http://www.kinsa.com/.

"Don't Take Yourself Too Seriously" with Angela Chambers from Mercer Bradley

Angela Chambers President and Managing Partner of Mercer Bradley joins us to talk about:

• The importance of social media to their firms success
• How internal staff training has helped with turnover
• What advice she would give a younger version of herself
• and what might be my favorite pearl of wisdom

If you'd like more information about Mercer Bradley you can check them out at http://www.mercerbradley.com/.

"Brand Ambassadors" with David and Marty Luttrell from AtWork Personnel Services

David and Marty Luttrell owners of 32 AtWork Personnel Services franchises join us for our first new episode of 2018.  In this episode we'll discuss:

• Their most successful growth strategy
• The challenges that come with working with your brother
• Outlook for LI staffing in 2018
• What advice they would give a younger version of themselves

If you'd like to learn more about about AtWork Personnel Services please visit: http://www.lstaff.com/

Best of 2017

It's been an amazing 11 episodes!  We are so thankful for all of our guests and listeners.  While we prepare brand new episodes we thought you might like to hear some of the best advice and insights from our 2017 episodes.

"Goal Setting" with David Searns Haley Marketing Group

David Searns our president and CEO joins us for a great conversation about marketing for the staffing industry.  Among the topics we discuss:

• The biggest reason marketing fails
• Common misconceptions about marketing
• What's the biggest threat to the industry in 2018
• David's secrets to hiring a great team

If you'd like to learn more about Haley Marketing visit: https://www.haleymarketing.com/

"Prove it" with Matt Kolinski USA Staffing Services

Matt Kolinski (USA Staffing Services) joins us to talk about his unique business model.  We'll also discuss:

• What kind of challenges did this unique business model present?
• What does he wish staffing firms did more of?
• The #1 piece of advice he would give entrepreneurs or start ups in the staffing industry
• Does he consider marketing a cost center or an investment center?
• and what's the biggest opportunity for staffing in 2018?

If you'd like to learn more about USA Staffing Services please visit: https://www.usastaffingservices.com/

"Take a Chance" with Chris Rickerson from Elite Staffing Solutions

Chris Rickerson (Elite Staffing Solutions) joins us to talk about his unique and inspiring journey to CEO of a multi-million dollar staffing firm.  We'll discuss...

• Growing up in a home with a drug addicted mother
• Chris's own battles with substance abuse
• How his faith helped him turn his life around
• Why his firm doesn't hesitate to hire those with similar backgrounds to Chris's
• The keys to Elite Staffing Solutions rapid growth 

This is an episode you won't want to miss!

If you'd like to know more about Elite Staffing Solutions go to http://wichitastaffing.com/

"Key Staffing Metrics" with Tom Erb from Tallann Resources

We take a detour from talking with staffing owners and executives to chat with Tom Erb from Tallann Resources.  Tom and I discuss:

• The #1 mistake most staffing firms make
• What separates a $2 million staffing firm from a $20 million?
• What can staffing firms do to improve their internal recruiting?
• What are the biggest threats and opportunities for the staffing industry over the next year?
• and what are the key metrics that every staffing firm should pay attention to?

To find out more about Tallann Resources please visit: http://tallannresources.com/