Secrets of Staffing Success

"Differentiate Your Message" with Laurie Hyllberg from Kinsa Group

Laurie Hyllberg, vice president of Kinsa Group is our guest this week.  Kinsa Group is a Wisconsin-based recruiting firm that specializes in the food and beverage industry.  In this episode Laurie and I discuss:

• Their process for finding the "ideal" candidate
• Challenges she has faced recruiting millenials
• The importance of tailoring your message to various audiences
• Success her recruiters have had using social media
• And the best piece of career advice she ever received

If you'd like to know more about Kinsa Group you can visit their website at http://www.kinsa.com/.

"Don't Take Yourself Too Seriously" with Angela Chambers from Mercer Bradley

Angela Chambers President and Managing Partner of Mercer Bradley joins us to talk about:

• The importance of social media to their firms success
• How internal staff training has helped with turnover
• What advice she would give a younger version of herself
• and what might be my favorite pearl of wisdom

If you'd like more information about Mercer Bradley you can check them out at http://www.mercerbradley.com/.

"Brand Ambassadors" with David and Marty Luttrell from AtWork Personnel Services

David and Marty Luttrell owners of 32 AtWork Personnel Services franchises join us for our first new episode of 2018.  In this episode we'll discuss:

• Their most successful growth strategy
• The challenges that come with working with your brother
• Outlook for LI staffing in 2018
• What advice they would give a younger version of themselves

If you'd like to learn more about about AtWork Personnel Services please visit: http://www.lstaff.com/

Best of 2017

It's been an amazing 11 episodes!  We are so thankful for all of our guests and listeners.  While we prepare brand new episodes we thought you might like to hear some of the best advice and insights from our 2017 episodes.

"Goal Setting" with David Searns Haley Marketing Group

David Searns our president and CEO joins us for a great conversation about marketing for the staffing industry.  Among the topics we discuss:

• The biggest reason marketing fails
• Common misconceptions about marketing
• What's the biggest threat to the industry in 2018
• David's secrets to hiring a great team

If you'd like to learn more about Haley Marketing visit: https://www.haleymarketing.com/

"Prove it" with Matt Kolinski USA Staffing Services

Matt Kolinski (USA Staffing Services) joins us to talk about his unique business model.  We'll also discuss:

• What kind of challenges did this unique business model present?
• What does he wish staffing firms did more of?
• The #1 piece of advice he would give entrepreneurs or start ups in the staffing industry
• Does he consider marketing a cost center or an investment center?
• and what's the biggest opportunity for staffing in 2018?

If you'd like to learn more about USA Staffing Services please visit: https://www.usastaffingservices.com/

"Take a Chance" with Chris Rickerson from Elite Staffing Solutions

Chris Rickerson (Elite Staffing Solutions) joins us to talk about his unique and inspiring journey to CEO of a multi-million dollar staffing firm.  We'll discuss...

• Growing up in a home with a drug addicted mother
• Chris's own battles with substance abuse
• How his faith helped him turn his life around
• Why his firm doesn't hesitate to hire those with similar backgrounds to Chris's
• The keys to Elite Staffing Solutions rapid growth 

This is an episode you won't want to miss!

If you'd like to know more about Elite Staffing Solutions go to http://wichitastaffing.com/

"Key Staffing Metrics" with Tom Erb from Tallann Resources

We take a detour from talking with staffing owners and executives to chat with Tom Erb from Tallann Resources.  Tom and I discuss:

• The #1 mistake most staffing firms make
• What separates a $2 million staffing firm from a $20 million?
• What can staffing firms do to improve their internal recruiting?
• What are the biggest threats and opportunities for the staffing industry over the next year?
• and what are the key metrics that every staffing firm should pay attention to?

To find out more about Tallann Resources please visit: http://tallannresources.com/

"Don't Sell Yourself Short" with Jason Leverant AtWork Personnel Services

Jason Leverant (AtWork Personnel Services) joins us to talk about some of the challenges he faces in managing 100 branches.  We'll also discuss...

• The growing pains associated with being one of the fastest growing staffing firms
• How to balance what's best for the company and still keep the franchises happy
• The biggest roadblock to continued growth
• A lesson he learned from early mistakes

If you'd like to find out more about AtWork just visit https://www.atwork.com/.

"People Business" with Brian Hatfield from Cornerstone Staffing Solutions

Brian Hatfield, Director of Recruitment at Cornerstone Staffing Solutions, joins us to discuss:

• The biggest lesson he's learned in staffing (hint: it has to do with the title of this episode)
• The importance of social media to the sales AND recruiting side of the business
• Why the Cornerstone Cares initiative has become so important to the Cornerstone team
• Where does he turn for inspiration (this was my favorite answer)
• How top grading has helped develop their team

For more information on Brian and Cornerstone visit: http://www.cornerstone-staffing.com/.  If you have any topics or guests you'd like to see covered in future episodes please email me at tlewandowski@haleymarketing.com.