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Candid conversations with entrepreneurs and thought leaders in the staffing and recruiting industry. Brought to you by Haley Marketing
Candid conversations with entrepreneurs and thought leaders in the staffing and recruiting industry. Brought to you by Haley Marketing
Episodes
![[Interview] Mike & Rob - Haley Marketing (Mamu Media)](https://pbcdn1.podbean.com/imglogo/image-logo/1903194/Secrets_of_Staffing_Success_Album_Art_mqmnet_300x300.jpg)
Wednesday Mar 25, 2020
[Interview] Mike & Rob - Haley Marketing (Mamu Media)
Wednesday Mar 25, 2020
Wednesday Mar 25, 2020
Mike McKerns and Rob Herbein from Mamu Media join us for a big announcement! We'll also discuss...
- The importance of Content Marketing during uncertain times
- How small staffing firms can compete with the "big boys"
- What's the next "big thing" in content marketing
- What does 2020 hold for the staffing industry?
**Important note: we recorded this episode last week when the Covid pandemic was just getting started.
![[InSights] A Lesson in Candidate Experience from Amazon](https://pbcdn1.podbean.com/imglogo/image-logo/1903194/Secrets_of_Staffing_Success_Album_Art_mqmnet_300x300.jpg)
Wednesday Mar 11, 2020
[InSights] A Lesson in Candidate Experience from Amazon
Wednesday Mar 11, 2020
Wednesday Mar 11, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 35 SEGMENTS:
- Can content marketing help you recession proof your staffing firm?
- Should you come up with a theme for your social strategy?
- Amazon doesn’t increase friction in their checkout process. Why are you increasing friction in your application process?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[Interview] Leah Daniels - Appcast](https://pbcdn1.podbean.com/imglogo/image-logo/1903194/Secrets_of_Staffing_Success_Album_Art_mqmnet_300x300.jpg)
Thursday Mar 05, 2020
[Interview] Leah Daniels - Appcast
Thursday Mar 05, 2020
Thursday Mar 05, 2020
It's time to dive into the world of Programmatic Recruiting with Leah Daniels from Appcast. On this episode we'll discuss:
- What is Programmatic Recruiting?
- Most common mistakes staffing firms make with Programmatic
- The most important hiring metrics to focus on
- Why your job board is actually decreasing your application rate
To learn more about Appcast visit: https://www.appcast.io/
And be sure to download Appcast's 2020 Recruitment Marketing Benchmark Report.
![[InSights] A Dozen Ways to Post the Same Job](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Feb 26, 2020
[InSights] A Dozen Ways to Post the Same Job
Wednesday Feb 26, 2020
Wednesday Feb 26, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 34 SEGMENTS:
- A dozen ways to post the same job
- Where do your target candidates "hang out" on social media?
- Reviewing the 2020 Recruitment Marketing Benchmark Report from Appcast
REFERENCED IN THIS EPISODE:
2020 Recruitment Marketing Benchmark Report
Digital Marketing Deals to Kickstart 2020
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[InSights] Creating Content that Ranks on Google](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Feb 19, 2020
[InSights] Creating Content that Ranks on Google
Wednesday Feb 19, 2020
Wednesday Feb 19, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 33 SEGMENTS:
- Creating content that ranks on Google
- Does your staffing firm need a Snapchat account?
- What is Recruitment Marketing?
REFERENCED IN THIS EPISODE:
Lunch with Haley - Webinars on Demand
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[InSights] Improve Your Online Reputation](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Feb 12, 2020
[InSights] Improve Your Online Reputation
Wednesday Feb 12, 2020
Wednesday Feb 12, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 32 SEGMENTS:
- How can you fix your staffing firm's online reputation?
- How might you measure the impact of your social media efforts
- We share data on a recent Programmatic Job Advertising case study
REFERENCED IN THIS EPISODE:
Programmatic Job Advertising Case Studies from Haley Marketing
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[Interview] Nat Carmack - BOS Staffing](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Feb 05, 2020
[Interview] Nat Carmack - BOS Staffing
Wednesday Feb 05, 2020
Wednesday Feb 05, 2020
Imagine running not one, not two, but three distinct staffing companies. That's the daily challenge for our guest Nat Carmack from BOS Staffing. We'll discuss that plus...
- How does he differentiate the marketing message for three different companies?
- What it was like growing up in the staffing industry
- What will 2020 bring for the staffing industry?
If you'd like to learn more about BOS Staffing visit: https://www.bosstaff.com/.
![[InSights] Acquiring Clients in 2020](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Jan 29, 2020
[InSights] Acquiring Clients in 2020
Wednesday Jan 29, 2020
Wednesday Jan 29, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 31 SEGMENTS:
- How Can You Acquire New Clients in 2020?
- What Content Format is Working Best on LinkedIn?
- A Look at Facebook's 2019 Ad Revenue
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[InSights] Creating Great Job Descriptions](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Jan 22, 2020
[InSights] Creating Great Job Descriptions
Wednesday Jan 22, 2020
Wednesday Jan 22, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 30 SEGMENTS:
- The Key to Writing Captivating Job Descriptions
- How Should You React When Facebook Unpublishes Your Company Page?
- Matt has a Recruitment Marketing Challenge for EVERY Listener
REFERENCED IN THIS EPISODE:
The Ultimate Guide to Job Descriptions
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
![[InSights] Preparing for 2020](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg)
Wednesday Jan 15, 2020
[InSights] Preparing for 2020
Wednesday Jan 15, 2020
Wednesday Jan 15, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 29 SEGMENTS:
- How can you set a measurable goal for your content marketing in 2020?
- How might you strengthen your employer brand on Facebook?
- 2020 predictions for social recruiting
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
