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Candid conversations with entrepreneurs and thought leaders in the staffing and recruiting industry. Brought to you by Haley Marketing
Episodes
![[InSights] The Word that Increased Job Views by 599%](https://pbcdn1.podbean.com/imglogo/image-logo/1903194/Secrets_of_Staffing_Success_Album_Art_mqmnet_300x300.jpg){kind=logo}
Wednesday Apr 29, 2020
Wednesday Apr 29, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 38 SEGMENTS:
- How to manage a remote social media strategy
- Should you put the word "Remote" in your job titles?
- Now is the perfect time to build...and refine...your employer brand
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- [Lunch with Haley] Managing Your Brand Accounts on Social Media During the COVID-19 Pandemic
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
HOSTED BY:
Wednesday Apr 15, 2020
Wednesday Apr 15, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 37 SEGMENTS:
- Don't sleep on digital marketing during the COVID-19 Pandemic
- 3 lessons from the staffing industry's leading marketing professionals
- Why is now the perfect time to be proactive in managing your online reputation
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- [Lunch with Haley] Strategies for a Changed World
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
HOSTED BY:
Wednesday Apr 01, 2020
Wednesday Apr 01, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 36 SEGMENTS:
- What topics should you be talking about on your blog?
- How should you manage your brand accounts on social media during the COVID-19 pandemic?
- The importance of overcommunicating. Why is NOW the perfect time to be there for your candidates?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Mar 25, 2020
Wednesday Mar 25, 2020
Mike McKerns and Rob Herbein from Mamu Media join us for a big announcement! We'll also discuss...
- The importance of Content Marketing during uncertain times
- How small staffing firms can compete with the "big boys"
- What's the next "big thing" in content marketing
- What does 2020 hold for the staffing industry?
**Important note: we recorded this episode last week when the Covid pandemic was just getting started.
Wednesday Mar 11, 2020
Wednesday Mar 11, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 35 SEGMENTS:
- Can content marketing help you recession proof your staffing firm?
- Should you come up with a theme for your social strategy?
- Amazon doesn’t increase friction in their checkout process. Why are you increasing friction in your application process?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Thursday Mar 05, 2020
Thursday Mar 05, 2020
It's time to dive into the world of Programmatic Recruiting with Leah Daniels from Appcast. On this episode we'll discuss:
- What is Programmatic Recruiting?
- Most common mistakes staffing firms make with Programmatic
- The most important hiring metrics to focus on
- Why your job board is actually decreasing your application rate
To learn more about Appcast visit: https://www.appcast.io/
And be sure to download Appcast's 2020 Recruitment Marketing Benchmark Report.
![[InSights] A Dozen Ways to Post the Same Job](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog1903194/Secrets-Staffing-Success-Logo-3-2_300x300.jpg){kind=logo}
Wednesday Feb 26, 2020
Wednesday Feb 26, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 34 SEGMENTS:
- A dozen ways to post the same job
- Where do your target candidates "hang out" on social media?
- Reviewing the 2020 Recruitment Marketing Benchmark Report from Appcast
REFERENCED IN THIS EPISODE:
2020 Recruitment Marketing Benchmark Report
Digital Marketing Deals to Kickstart 2020
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 19, 2020
Wednesday Feb 19, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 33 SEGMENTS:
- Creating content that ranks on Google
- Does your staffing firm need a Snapchat account?
- What is Recruitment Marketing?
REFERENCED IN THIS EPISODE:
Lunch with Haley - Webinars on Demand
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 12, 2020
Wednesday Feb 12, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing.
EPISODE 32 SEGMENTS:
- How can you fix your staffing firm's online reputation?
- How might you measure the impact of your social media efforts
- We share data on a recent Programmatic Job Advertising case study
REFERENCED IN THIS EPISODE:
Programmatic Job Advertising Case Studies from Haley Marketing
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
HOSTED BY:
Wednesday Feb 05, 2020
Wednesday Feb 05, 2020
Imagine running not one, not two, but three distinct staffing companies. That's the daily challenge for our guest Nat Carmack from BOS Staffing. We'll discuss that plus...
- How does he differentiate the marketing message for three different companies?
- What it was like growing up in the staffing industry
- What will 2020 bring for the staffing industry?
If you'd like to learn more about BOS Staffing visit: https://www.bosstaff.com/.