Episodes
Wednesday Nov 11, 2020
[InSights] Do Facebook Ads Still Work?
Wednesday Nov 11, 2020
Wednesday Nov 11, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 52 SEGMENTS:
- A lesson on unique content from The Masters
- Do advertisements on Facebook still work?
- Job descriptions impact your employer brand more than you think
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
- RecruitmentMarketers.com
- What are SMART goals and why are they important?
HOSTED BY:
Wednesday Oct 28, 2020
[InSights] When will Google stop breaking our hearts?
Wednesday Oct 28, 2020
Wednesday Oct 28, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 51 SEGMENTS:
- Is Linkedin's algorithm making it impossible to share content?
- A thought on Position 0 on google...
- Stuck in an annual job board contract? Matt explains why you should switch to a flexible, monthly budget
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
- RecruitmentMarketers.com
HOSTED BY:
Wednesday Oct 14, 2020
[InSights] Your Employer Brand Doesn't Have to be Everything to Everyone
Wednesday Oct 14, 2020
Wednesday Oct 14, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 50 SEGMENTS:
- Breaking Down Conversion Rates: Is your website helping or hurting your lead funnel?
- Your employer brand doesn't have to be everything to everyone
- And Matt explains 2 ways programmatic job advertising works for the staffing industry
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
- RecruitmentMarketers.com
HOSTED BY:
Wednesday Sep 30, 2020
[InSights] Can You Build a Recruitment Marketing Strategy for Just $2,500/month?
Wednesday Sep 30, 2020
Wednesday Sep 30, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 49 SEGMENTS:
- Winning the first impression. What does a candidate or prospect think when they see your website?
- Why we need to think fast but act slow on social media
- Brad challenges Matt to build us the best recruitment marketing strategy for $2,500/month
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
HOSTED BY:
Tuesday Sep 22, 2020
[Interview] Ryan Maher - Haley Marketing
Tuesday Sep 22, 2020
Tuesday Sep 22, 2020
The interview episodes of Secrets of Staffing Success returns! Our own Ryan Maher joins us to give some insight into the conversations he's been having with staffing owners over the past six months:
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What is the overall mindset of most staffing firms in regards to Covid?
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Where are most companies focusing their marketing efforts?
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Are more firms looking for clients or candidates?
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What are some unique marketing tactics or solutions you’ve seen during the past 6 months?
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What should staffing firms be doing now to focus on the remainder of 2020 and 2021
Wednesday Sep 16, 2020
[InSights] Are you creating content worthy of your audience's time?
Wednesday Sep 16, 2020
Wednesday Sep 16, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 48 SEGMENTS:
- Are you making content worth your audience's time?
- What should YOU do when you receive a negative comment on a social media post?
- And we talk about communicating in 2020...Are you using the tactics your applicants want to use?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
HOSTED BY:
Wednesday Sep 02, 2020
[InSights] Preparing your marketing for Q4
Wednesday Sep 02, 2020
Wednesday Sep 02, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 47 SEGMENTS:
- We help you prepare your marketing for Q4
- The new iOS update is set to limit (and block) Facebook ads
- Three ways to improve conversion rates on your job board
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
HOSTED BY:
Wednesday Aug 19, 2020
[InSights] Have job application conversion rates dropped since COVID?
Wednesday Aug 19, 2020
Wednesday Aug 19, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 46 SEGMENTS:
- Acting with purpose: Are your web pages helping our hurting your conversion numbers?
- Instagram launched a TikTok competitor...Do we need to develop a strategy? Or double down on what works best?
- Have job application conversion rates dropped since COVID?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Webinars on Demand] Lunch with Haley
HOSTED BY:
Wednesday Aug 05, 2020
[InSights] Does the age of your job posting affect performance on job boards?
Wednesday Aug 05, 2020
Wednesday Aug 05, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 45 SEGMENTS:
- Distributing your content: How can you get your blog in front of more prospects?
- How can you get more value out of LinkedIn and Facebook Groups?
- Does the age of your job posting affect performance on job boards?
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Article] 2020 Q2 Trends on Facebook, Google and Job Boards in the Staffing Industry
- [Article] Does the Age of Your Job Posting Affect Performance on Job Boards?
HOSTED BY:
Wednesday Jul 22, 2020
[InSights] Second-Quarter Trends on Facebook, Google and Job Boards
Wednesday Jul 22, 2020
Wednesday Jul 22, 2020
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing.
EPISODE 44 SEGMENTS:
- What to Post on Your website with the Unemployment bonus nearing an end
- Using surveys and email to gather client and candidate testimonials
- Second-Quarter Trends on Facebook, Google and Job Boards in the Staffing Industry
LET'S CHAT:
Have a question or comment on the information shared during this episode? Follow Haley Marketing (@HaleyMarketing) on Twitter and let us know what you’re thinking.
REFERENCED IN THIS EPISODE:
- COVID-19 Recovery Resources: Business Strategy & Marketing Ideas
- [Article] 2020 Q2 Trends on Facebook, Google and Job Boards in the Staffing Industry
HOSTED BY: