[InSights] Marketing Ideas for Q4 to Drive Sales in 2025

Welcome to InSights, the staffing podcast from Haley Marketing, built to help you with your recruitment marketing and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our InSights on how you can stand out, stay top-of-mind, and sell more. 

Takeaways

• Investing time in networking leads to success.
• Consistent visibility is crucial for recruiters.
• SEO is a long-term investment for visibility.
• Former clients are a valuable resource for new business.
• Dunbar's number limits our connections to 150.
• Unique content creation is essential in marketing.
• Marketing should benefit both clients and candidates.
• Building a brand requires ongoing effort and strategy.
• Personal experiences can inform unique content.
• Trust is built through consistent and valuable content.

Hosts

Brad Bialy is the host of Take the Stage and InSights, the staffing industry's leading podcasts with close to 175,000 downloads. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic marketing concepts. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 150 industry-specific conferences and webinars. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after speaker and expert.

A recruiting industry veteran with over 15 years of experience, Steve Gipson is the Director of Sales and Operations at Recruiters Websites. After spending seven years as a recruiter with a boutique search firm, he joined Recruiters Websites, a digital marketing agency specializing in the recruitment industry. For the past decade, Recruiters Websites has helped over 800 firms of all sizes and specialties enhance their digital presence and make more placements through their expertise in digital marketing, website development, and SEO services.